Over 9,000 customers visited Bank of Valletta’s new Investment Centres
Bank of Valletta has inaugurated its Investment Centre in Gzira, the sixth and last in a series of regional centres that will be offering customers a bespoke service in investments.
BOV Investment Centres are part of an extensive restructuring of the Bank’s investment services, which focuses on a comprehensive recategorisation of the Bank of Valletta Group’s wide range of investment products. This project started in October 2012 with the launch of the first Centre in Birkirkara.
Peter Perotti, Chief Officer Personal Banking, explained the Bank’s new three-tiered approach to investment services, with the first level of service being offered at the Bank’s branches where customers may purchase a number of in-house products as well as local equities and bonds. Those customers who require investment advice or more complex products, will be referred to an Investment Centre. Upon reaching a particular threshold, clients will be upgraded to Wealth Management Unit.
Each Investment Centre has around eight Financial Advisors who are fully qualified and licensed by the MFSA to offer financial advice to clients. The Bank continues to invest heavily in thier training and they attend regular programmes organised by both the Bank’s Training Centre and external investment specialists.
“To date, over 9,000 customers have visited one of our Investment Centres. We have been collating and analysing feedback received very thoroughly since the initiation of this project. Our clients have reacted positively towards the Investment Centres which will bridge the gap between the investment services offered at branches and the Wealth Management Unit in a seamless manner,” said Alan Cassar, Executive Head Retail Network during his visit to the Gzira Investment Centre.
Meanwhile, the branch in Gzira has been temporarily relocated from The Strand, Gzira to Fawwara Buildings, Msida Road, Gzira. Customers may avail themselves from full-service banking from the new premises, including extended customer service on Wednesdays and Fridays. Whilst apologising for any inconvenience caused, the Bank wishes to reassure its customers that this action was required to upgrade the retail outlet in this locality, ensuring that its customers receive the best in terms of quality of service and efficiency.